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Biography & History
Famous Brand Names and Their Origins by Kathy Martin
epub, azw3 |eng | 2016-12-11 | Author:Kathy Martin [Martin, Kathy]

Jacuzzi – hydrotherapy heaven since 1956 Long before it became synonymous with whirlpool baths, the Jacuzzi name was associated with the aircraft that carried the US mail. The story began ...
( Category: Industries December 6,2017 )
Master of the game by Sidney Sheldon
epub, pdf | | 2010-05-19 | Author:Sidney Sheldon [Sheldon, Sidney]

And so, he was charming. He met everybody, smiled a lot and uttered all the appropriate phrases in response to the compliments that were paid him. But were they really ...
( Category: Murder December 3,2017 )
The Age Of Unreason by Charles Handy
azw3 |eng | 2012-09-30 | Author:Charles Handy [Handy, Charles]

6 The Triple I Organization IT WAS WALLY Olins who summed it up for me. A large part of his work, and that of his successful company, involves helping organizations ...
( Category: Processes & Infrastructure December 3,2017 )
Back To The Start by Peter Styles
epub |eng | 2017-06-23 | Author:Peter Styles [Styles, Peter]

Chapter Eleven Rain falling. The sound of glass crunching. A coppery taste in Greg’s mouth. Woozily, his eyes open as he tries to puzzle out what just occurred. His vision ...
( Category: Drawing December 3,2017 )
The Brand Gap, Revised Edition by Marty Neumeier
mobi |eng | 2005-08-04 | Author:Marty Neumeier [Neumeier, Marty]

Testing Might Have Saved Some Of These Companies From The 1999 Swoosh Epidemic. Has The Globe Become The New Swoosh? Discipline 5. Cultivate The Living Brand Business is a process, ...
( Category: Graphics & Design December 2,2017 )
The Art of the Long View by Peter Schwartz
mobi, epub |eng | 2012-02-07 | Author:Peter Schwartz [Schwartz, Peter]

Economic Fears and Hopes In exploring the economic interactions of demographics and culture we can see some of the longer term driving forces. As the coming of age of the ...
( Category: Biography & History December 2,2017 )
The Patron Way: From Fantasy to Fortune - Lessons on Taking Any Business From Idea to Iconic Brand by Ilana Edelstein
mobi, epub |eng | 2013-04-26 | Author:Ilana Edelstein [Edelstein, Ilana]

Martin and I, as usual, being our affectionate selves (mid- to late-1990s) Martin and I chilling at home on the Marina Peninsula beach (early 1990s) One of the original Patrón ...
( Category: Marketing & Sales December 2,2017 )
The Godfather of Silicon Valley: Ron Conway and the Fall of the Dot-coms by Gary Rivlin
mobi |eng | 2001-11-06 | Author:Gary Rivlin [Rivlin, Gary]

Inside Angel Investors, they prided themselves on the instant feedback they gave entrepreneurs invited to meet them face-to-face. Those who had delivered lousy presentations and therefore stood no chance of ...
( Category: Networking & Cloud Computing December 2,2017 )
The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything by Fred Crawford & Ryan Mathews
mobi |eng | 2007-12-17 | Author:Fred Crawford & Ryan Mathews

Applying the Conceptual Model to Access It’s clear, then, that physical access alone will not be a viable strategy going forward for businesses that choose to dominate or differentiate on ...
( Category: Education & Reference December 2,2017 )
Driving Honda: Inside the World's Most Innovative Car Company by Jeffrey Rothfeder
mobi |eng | 2014-07-30 | Author:Jeffrey Rothfeder

7 Honda’s Innovation Machine Soichiro Honda and Charles Handy did not know each other but their minds had clearly met. Just as Honda was among the most eccentric and creative ...
( Category: Industries December 2,2017 )
A Ghost's Memoir: The Making of Alfred P. Sloan's My Years with General Motors by John McDonald
mobi |eng | 2010-01-14 | Author:John McDonald

Under the truce reached by General Motors' lawyers and mine, General Motors was given time to consider how they wanted to respond to the suit. On February 28, Ennis, as ...
( Category: Professionals & Academics December 2,2017 )
Denial: Why Business Leaders Fail to Look Facts in the Face--and What to Do About It by Richard S. Tedlow
mobi |eng | 2010-01-25 | Author:Richard S. Tedlow

As if that were not enough, Webvan also faces the daunting task of changing decades-old consumer shopping behavior. For most consumers, tomatoes need to be picked personally. . . . ...
( Category: Biography & History December 2,2017 )
Think Big, Act Small: How America's Best Performing Companies Keep the Start-up Spirit Alive by Jason Jennings
mobi |eng | 2005-05-04 | Author:Jason Jennings

Separate Sales Forces Medline makes more than 125,000 SKUs available to their customers. Such a huge number of items would make it very difficult for a salesperson to even be ...
( Category: Processes & Infrastructure December 2,2017 )
The Rule of Three: Surviving and Thriving in Competitive Markets by Jagdish Sheth & Rajendra Sisodia
mobi |eng | 2002-05-13 | Author:Jagdish Sheth & Rajendra Sisodia [Sheth, Jagdish]

Strategies for #1 Companies Founded over a hundred and twenty years ago, Anheuser-Busch took more than 50 years to become the first nationwide brewer in the United States, a position ...
( Category: Economics December 2,2017 )
The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company by John Rossman
mobi |eng | 2014-05-20 | Author:John Rossman [Rossman, John]

The Regret Minimization Framework One of my favorite Jeff concepts is the idea of the regret minimization framework. It was something he referred to every once in a while, especially ...
( Category: Management & Leadership December 2,2017 )

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